Ford Fusion
Ford Fusion. Micro site.
A pan-European animated microsite for the launch of the new Ford Fusion. Rich media ads; Expandable banners, skyscrapers and MPU’s
The Work
Art Direction and illustration of complete microsite and preparation of all assets. Launched in 10+ European markets simultaneously with text pulled in via XML. (This caused plenty of issues with German!)
For Wunderman London 2006
Ford Fusion: Launch